Save the Date: SMX East is back in NYC Oct 24-26

Mark your calendars for SMX East: October 24-26! Don’t miss your only chance this year to attend the largest search marketing conference on the East Coast. An agenda obsessed with SEO & SEM! SMX is the only conference series dedicated to search marketing. There are tactic-rich keynotes,…

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SearchCap: AMP e-commerce, SEO audits & content consumption

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Why one e-commerce company is going all-in on AMP (Hint: conversions)

With significant conversion lifts over responsive design, Event Ticket Center has been pushing the AMP envelope.

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5 must-do technical SEO audit items in 2017

As the search world evolves, so must your technical SEO audits. Columnist Aleyda Solis discusses some new items to add to your audits in order to stay current.

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Early performance results from Google’s update to close variants

What impact has Google’s latest update to close variants had on paid search performance? Columnist Andy Taylor reviews the data.

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Oskar Fischinger Google doodle honoring the filmmaker & visual artist doubles as musical instrument

To mark what would have been Fischinger’s 117th birthday, Google has designed a digital instrument that lets users create musical compositions.

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Survey: 43% of marketers say 75% of their content isn’t being consumed

Enterprise survey shows big gap between awareness and execution.

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