Bing Ads makes it easier to segment performance data like time of day and device 

The feature is now live in the US and UK.

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Google updates the AMP report in the Google Search Console

Five months after launching the AMP error report in the Google Search Console, Google has updated the report to make it easier to spot errors.

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Jane Jacobs’ Google Doodle marks 100th birthday of famous NYC community organizer

Lacking formal training, Jacobs established herself as a renown urban activist, dedicated to protecting New York City’s urban landscape.

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Performing a manual backlink audit, step by step

Need to get rid of problematic or unnatural backlinks and not sure where to begin? In this helpful how-to, columnist Dave Davies outlines his process for performing a manual backlink audit.

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Brand bidding & PPC optimization: future of brand protection (part 8)

What’s on the horizon for brand bidding in PPC? Columnist Lori Weiman wraps up her 8-part series on brand bidding by looking to the near future and discussing trends that search marketers can capitalize on.

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5 super-common SEO mistakes content marketers make

Obstacles are bound to arise in any SEO effort, but columnist Stephan Spencer reminds us that many of these are avoidable if you choose the correct approach.

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AdWords Editor update: Frequency caps, review extensions, display app install campaigns

Version 11.4 is now available for download.

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